Immediately an alliance between managers, the production system, and citizens to safeguard the water resource. Because “by 2030 there is a risk that global demand will exceed supply by 40%.” The appeal comes from Enrico Boerci, President and CEO of BrianzAcque, a 100% public company that has been industrially managing the integrated water service in the territories for over 20 years and which, also this year, on the occasion of the Italian Grand Prix of Formula 1, relaunches the alliance started in 2022 with the Monza National Autodrome, with the aim of reducing the use of single-use plastic and encouraging the consumption of public water.
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Over 78 thousand liters of water
In this context, in 2025 more than 40 dispensing points were activated that distributed 78,284 liters of zero-kilometer water for free, equal to about 156 thousand half-liter bottles avoided. “A result – the company emphasizes – that confirms the growing public attention towards sustainable and accessible solutions. For 2026, the initiative will be further strengthened with an increase in distribution stations, making the presence of public water inside the Autodrome even more widespread.”
Facilitating access to tap water
The goal is to facilitate access to tap water for fans, teams, and operators, further reducing the environmental impact of the event and consolidating the sustainable management model already started.
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Seven production sectors under observation
Upstream, a study by BrianzAcque experts identified the “7 production sectors that consume the most water globally” and suggested the path to follow to rationalize the resource and reverse the trend. It starts with agriculture, considered the “main user of fresh water globally.” For the experts, not all is lost, because “precision irrigation, sensors, and satellite data allow water to be distributed where and when it is needed.” Then there is energy with thermoelectric and nuclear power plants that “use water mainly for cooling. Recirculation systems, heat recovery, and more wind and solar sources can reduce withdrawals and the impact on ecosystems.”
Data centers and semiconductors
Equally important is the case of data centers and semiconductors. “Cloud and artificial intelligence increase cooling needs: a data center can use 1.1 million liters per day – they emphasize -, while large plants reach much higher volumes. Chip production also requires ultrapure water. Efficient cooling, non-potable sources, and recovery circuits are the most effective responses.” Not forgetting the textile and fashion sector: “Over 10,000 liters of water are needed for a pair of jeans – they underline -. Low-consumption dyeing processes, water recycling, and more sustainable fibers are changing the sector.” The food and beverage sector is on the same line. And then the mining and metallurgical sector: “Extraction, mineral separation, dust control, cleaning, and cooling require significant volumes – the experts continue -. Treatment technologies, closed-cycle basins, and recovery of industrial wastewater can limit consumption.”
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